Many language professionals often overlook the importance of a tagline, and some might not even be familiar with the concept. Yet, a well-crafted tagline can be one of the most powerful tools in their marketing. Serving as a mini-summary, a tagline succinctly conveys what a professional does and the value they offer clients—essentially providing an “elevator pitch” in just a few words. A clear tagline not only enhances a linguist’s brand, but also helps make a memorable impression.
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Looking for a translator within a platform with over a million users can be difficult, and standing out from the crowd can be seen as an impossible task. However, there are a few things you can do to increase your possibilities to meet new clients within ProZ.com that do not take too much time or effort.
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ProZ.com Mobile, the application developed by ProZ.com for use on mobile devices, now offers the possibility of updating basic profile information even when your are away from your computer.
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